Select Page

Dana Robinson, Co-Founder & CEO 

Dana Robinson is an attorney and entrepreneur. He has spent the past 20 years engaging in business as a principal and investor. He is a founding partner of TechLaw, LLP, where his practice focuses on trademark prosecution and licensing, copyrights, and business transactions. Previously, Dana managed the trademark practice at the Las Vegas intellectual property firm Quirk & Tratos (now Greenberg Traurig). He is adjunct professor at the University of San Diego School of Law, where he heads up the Intellectual Property Law Clinic.

Dana has a broad background of business and corporate law, including M&A, corporate transactions, licensing, and early stage corporate organization and private offerings. Dana is co-founder of eChristian, Inc., Esquivel, LLC, and Modern Cooperage, LLC.  Dana has acquired and turned-around several businesses, and been an owner and/or investor in over a dozen companies.

Dana received his bachelor’s degree from L.I.F.E. Pacific College and went to earn an M.A. at Azusa Pacific University and his J.D., cum laude, from the University of San Diego School of Law. He is admitted to practice in Nevada and California, and before the Federal District Courts for the Central District of California, the Southern District of California, and the District of Nevada.


Tristan Robinson, Co-Founder & UX Engineer

Tristan Robinson is a user experience designer and researcher with deep experience at each phase of the user-centered product development lifecycle. He has worked for Tektronix, Intel, and WebMD. His experience includes many other well known companies that contracted his services through agencies. Over the past 15 years, Tristan has worked on projects from financial to medical to high-tech.

He has spent time doing requirements analysis in rural Africa and in clean room manufacturing. He has extensive experience collecting and prioritizing user requirements and then turning those requirements into compelling software, mobile, and web designs. Concept storyboards and prototypes are his main tools.

Tristan has an MBA from Portland State University and an MS in Human-Centered Design and Engineering from the University of Washington. He earned his BA degrees from the University of California Santa Barbara. He holds several patents for UI design innovations.

Sergio Alcantara, Co-Founder & CTO

Sergio Alcantara spent five years at L1 Technologies, Inc., a San Diego based golf GPS platform, where he architected the company’s infrastructure architecture, development, and deployment. Sergio was the lead front-end developer for Progress Financial, a Menlo Park software company focusing on lending to the Hispanic market. Sergio handled development of the company’s loan processing web application and provided support to other developers and designers for the company’s new platform.

Sergio was also a co-founder and architect for SundaySwim, an Austin-based software company focused on developing a football gaming application. His side projects include various implementations, including work for ABC Legal & New York City Department of Consumer Affairs, where he built an API to store and retrieve data about ABC Legal activity in accordance to NYC DCA rules. 

Sergio has a broad understanding of web services development, server administration, and has worked with developer teams on a number of highly complex projects. His specific skills cover Agile, REST, SOAP, Servlets, Applets, JSP, JPA, JDO, Maven, Hadoop, Javascript: Node.js, Angular, Backbone, Underscore, jQuery, Moment.js, RequireJS, promises, MySQL, Amazon RDS, Cassandra, Amazon SimpleDB, Amazon DynamoDB, Apache HTTP Server, Tomcat, Jetty, SSH, SVN, Git, Redmine, Single-page applications, responsive design, SEO, isomorphic applications, Bootstrap, CSS3, LESS, SASS, HTML5, SVG, video, camera (getUserMedia), XHR, CORS.

Kayla Jimenez is an associate at TechLaw, LLP, where her practice focuses on trademark prosecution and litigation, copyright law, right of publicity law, and business transactions. Previously, Kayla worked for several biotech and renewable energy startups in San Diego, and has experience with fashion law and licensing.

Kayla graduated cum laude from University of California, San Diego, earning bachelor’s degrees in Economics and Political Science. She went on to earn her J.D. from the University of San Diego School of Law with a concentration in Intellectual Property. At the University of San Diego School of Law, Kayla was a member of the San Diego International Law Journal and Phi Delta Phi. Kayla also received CALI awards in Art Law and Copyright Law.

Kayla is admitted to practice in California, and before the Federal District Courts for the Central District of California and Southern District of California. Kayla is also a member of the IP law section of the State Bar of California.

Jon Jekel is an attorney, author, and entrepreneur in San Diego, California. At TechLaw, Jon advises artists, inventors and entrepreneurs on business and intellectual property (“IP”) issues, including business formation, brand development, commercial transactions, copyright and trademark registration, and commercial litigation. Jon uses his experience in state and federal courts to help transactional clients foresee (and avoid) pitfalls that many businesses experience.

Jon is co-editor of Trademark Prosecution, a Casebook and Practice Guide (forthcoming).  He graduated from the University of San Diego School of Law (J.D. 2013).